by Peter Boer
Business students looking to succeed not only in school but in life after
university can take a page from Ashkan Karbasfrooshans first book,
Course to Success.
Drawing on such thinkers as Plato, Freud and Gestalt, Course to Success
revolves around the idea of balancing work, school and socializing, which
is demonstrated by the use of the Chinese principle of the yin-yang.
It says to students, Rem-ember that balance is key,
Karbasfrooshan said in an interview. When the yin-yang becomes unbalanced,
the result is disease. If you burn the candle at both ends long enough,
youll eventually die.
While parts of the book are geared specifically towards business students
who have just been accepted at university, Course to Success also
offers advice that students from all disciplines can use.
From picking your major to dating, going to parties, study tips and post-education
job-hunting skills, Karbasfrooshan tries to present as much information
as possible about the challenges and pratfalls of university while demonstrating
the importance of a well-rounded education.
Completing an education requires dedication, a sense of responsibility,
hard work, discipline and an intellectual capacity to learn, he
writes in the introduction. This is also the DNA of a successful
Course to Success starts with Platos theory of specialization
in helping students decide on their major and their courses.
As graduation appraoches, Karbasfrooshan presents Freuds division
of mind theory to teach students how to balance their own needs with the
greater good of the world. The result is a practical guide to success
with a strong theoretical basis that students can refer back to, even
The book also uses the success stories of professional athletes and accomplished
businessmen as examples to prove a particular point. In his capacity as
VP advertising and public relations with AskMen.com, which he claims
is Canadas most frequently visited Web site, Karbasfrooshan has
had the opportunity to interview models, athletes and movie stars, and
include them in the book.
After 18 months at AskMen.com, Id written about pretty
much everything, Karbasfrooshan said. I thought it would be
great if I could bring it all together into one book.
As a graduate of the John Molson School of Business in 1999, Karbasfrooshan
credits Concordia with providing him a solid education, but while business
school may teach students certain fundamentals of business, the real world
is quite different from the classroom.
Its like cooking. You can read the recipe over and over, but
until you actually get in the kitchen and cook and burn yourself, youre
not really going to be able to do it.
Karbasfrooshan credits the liberal arts courses he took as electives as
also being a key part of his education. Courses in psychology and sociology
exposed him to the philosophies around which Course to Success
Take classes that will complete you as a person, he writes.
Recognize your weaknesses so you can compensate for them. Take classes
that interest you so you can be ahead of the curve while others are agonizing
over their boredom.
Since being launched in November 2002, Course to Success has sold
hundreds of copies, not only in North America but in Europe and South
America as well.
Karbasfrooshan has since completed a screen play and on February 8, he
began hosting his own radio talk show on the Team 990 sports radio in
Montreal. However, Karbasfrooshan said, Success is relative. You
have to stay grounded. No matter what, you have to keep setting bigger
goals for yourself.