Some look on it as a competition, some as a personal challenge, and others just go to have fun, but nearly 200 volunteers - alumni, faculty, staff and friends - turned out at Bell Canada's downtown office tower over two nights, March 8 and 9, to raise money for Concordia in the annual Alumni Phonathon. And they were effective. The average caller raised $582 in pledges, for a total over the two nights of $114,737. The money will go towards academic development, research and creative projects, acquisition of library materials, fellowships and scholarships, and athletics. The Phonathon is a mammoth undertaking on the part of University Advancement, and every effort is made to guide the volunteers in their fundraising and keep them happy. There were sandwiches to start, and door prizes to finish, culminating in a free trip anywhere in North America, which was won by Charles Grenier (BComm 84). Annual Giving Interim Director Laura Wells, Phonathon Coordinator Colleen Weddell and the rest of the team want to thank the 18 people on the Leadership Volunteers Recruitment Committee and the 50 sponsors, particularly Bell Canada, Hemisphere Travel, Icon of Canada, Le Piment Rouge, Sherlock's, Molson O'Keefe, ID Foods, Fiducie-Desjardins, Marguerite Florists and TotalNet.